John Cruise


John Cruise began his professional career in mortgage banking. He has worked for companies such as Bank United, GE Capital, Bank of America and Wells Fargo Home Mortgage. His primary experience is in residential and commercial finance, secondary markets, portfolio management, sales force management and sales training.
Mr. Cruise started Orion Mortgage (OMC) in 1998 and by January 2000 OMC was the largest mortgage brokerage office in the State of Texas according to the TSLD (Texas Savings & Loan Department) now named the SML (Texas Dept of Savings & Mortgage Lending). As OMC’s President Mr. Cruise built a sales team that numbered more than 130 loan officers. Mr. Cruise was also an adjunct professor at Houston Community College (HCC) in the real estate department where he developed the syllabus and class format that was used by all HCC professors to educate all mortgage finance students that attended HCC.In 2002 John Cruise became the president of Northwest Lending (NWL) where he expanded its sales force from 8 sales people to more than 140 in less than one year. After increasing NWL’s closed loan volume to more than $100 million per year, NWL had become one of the ten largest brokerages in the State of Texas. In 2005 Mr. Cruise sold his interest in NWL to pursue other interests. Since 2002 John Cruise has been consulting sales driven organizations on how to grow their businesses exponentially using little capital. Mr. Cruise has used his passion for teaching and mentoring entrepreneurs to develop a business publication named Small Business Today Magazine ( Mr Cruise is currently the President of Small Business Today Magazine and the host of a business radio talk show called “Small Business Today” with Cruise & Hughes which airs everyday Monday through Friday at 5:00 p.m. CST on internet radio.


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